Leverage Schema To Enhance Your Website’s SEO
Before we dive into how to implement schema markup on your website, let’s simplify what schema is. Think about the recipe snippets or event details that you see in your Google search results like below:
That is schema. It’s structured information designed to be easily understood and displayed by Google, making the search experience seamless and informative for users.
How To Add Schema Markup to Your Website
Despite schema requiring code, you don’t need to be a web developer to use it. Thanks to automated tools, the process has been significantly simplified. For instance, at BNP Engage, we often use technicalseo.com‘s Schema Markup Generator.
This tool generates codes for your chosen content, which you can simply copy and paste onto your WordPress page at the click of a button. Watch the video below to see it in action:
Entering your relevant information into the applicable fields in the Schema Markup Generator will automatically generate a code. This code is much simpler than it looks and can be pasted into your WordPress blog post. The process is quick, simple, and gives Google a clear understanding of your content.
Benefits of Schema for SEO
Schema is all about making your content stand out in the sea of search results. When your content stands out, this helps lead to higher visibility, clicks, and website conversions.
For businesses dealing with high volumes of content, WordPress plugins like BNP Engage’s CoreResources can streamline the process for you. This tool generates schema information automatically based on the details you input for events, podcasts, videos, products, recipes, and more.
Schema isn’t one-size-fits-all. It’s versatile and adaptable to different types of content. Whether it’s an event, an FAQ, a recipe, or a product, schema ensures that your audience gets what they’re looking for quickly and effectively.
Boost Your SEO with Website Schema Markup
Implementing schema into your content strategy is a surefire way to boost your SEO and improve user experience. It’s a simple yet powerful tool that goes a long way in enhancing your digital marketing efforts.
Have any questions or need support? Don’t hesitate to reach out to our team at BNP Engage. We’re here to help you further enhance your SEO strategy.